Keep it light, genuine, and action-oriented. Who will be reading this newsletter that you’ve been working so hard to write? What are they like? What do they care about?įirst, be considerate of tone. Think of all of the people at your company. Keep in mind that an internal newsletter is not only meant to provide updates but also to create opportunities for interaction between team members. 6 Tips for Writing Amazing Employee NewslettersĪ few best practices stand out when it comes to creating and sending employee newsletters. So how can you crack the riddle and kickstart your employee newsletter engagement? In this article, we put together some of our favorite employee newsletter ideas, tips, and best practices to inspire and strengthen your internal communications. But even in the most successful companies, it can be hard to capture people’s attention in our busy and distraction-prone world. How did everyone feel? Was there something that was unclear or something especially beneficial what stood out? Maintaining employee engagement-especially in hybrid and remote work environments-is an ongoing process that changes as the people in your organization change.
Beyond metrics like open rates, did your message resonate?
You may get some feedback here and there, but it’s hard to know how content was received (and if it was read in the first place). Sending any kind of newsletter can feel a bit like talking into a black hole.
